by Denyse Drummon-Dunn | Oct 30, 2017 | Analysis, Cornerstone content
I recently returned from a speaking invitation in Las Vegas. It was an incredible Symposium run by Sitecore, and I was blown away by the importance placed on customer-centricity during the whole event! From the opening keynote by Sitecore’s CEO Mark Frost to the...
by Denyse Drummon-Dunn | Oct 9, 2017 | Brand
Our customers are getting smarter every day. But are we performing smart marketing too? I don’t think so. When I have the chance to look at what most organisations are doing, I see that they are still living in the past of traditional media and have hardly...