by Denyse Drummon-Dunn | Mar 23, 2023 | Brand, Brand Innovation, Cornerstone content, Engagement
Everyone seems to be talking about the impact of AI (artificial intelligence) and ML (machine learning) these days. As if ChatGPT wasn’t enough to get everyone excited, OpenAI surpassed itself by upgrading to ChatGPT4! And competitors are forced to launch their...
by Denyse Drummon-Dunn | Mar 7, 2023 | Cornerstone content, Leadership, Strategy
[vc_row][vc_column][vc_column_text css=””] I know, you probably don’t want to read yet another article about the post-pandemic era. But bear with me; this is about customer connection and engagement. Since covid, people have changed their perspective...
by Denyse Drummon-Dunn | Mar 7, 2023 | Cornerstone content, Leadership, Strategy
I know, you probably don’t want to read yet another article about the post-pandemic era. But bear with me; this is about customer connection and engagement. Since covid, people have changed their perspective on many categories. They have also adapted their...
by Denyse Drummon-Dunn | Mar 2, 2023 | Customer understanding
How well do you know your customers – really? Here is a useful checklist of 13 facts you need to gather in order to know your customers as well as you should. As you go through it, make a note of information that is still lacking in your customer persona – and if you...
