by Denyse Drummon-Dunn | Feb 22, 2025 | Brand Innovation, Cornerstone content, Engagement, Leadership, Strategy
[vc_row][vc_column][vc_column_text] The consumer packaged goods (CPG) industry is undergoing another profound transformation, driven by the rise of brands expanding their influencer marketing. These ventures, spearheaded by social media personalities, redefine how...
by Denyse Drummon-Dunn | Feb 22, 2025 | Brand Innovation, Cornerstone content, Engagement, Leadership, Strategy
The consumer packaged goods (CPG) industry is undergoing another profound transformation, driven by the rise of brands expanding their influencer marketing. These ventures, spearheaded by social media personalities, redefine how products are launched, marketed, and...
by Denyse Drummon-Dunn | Feb 8, 2025 | Analysis, Career, Innovation, Leadership, Strategy
[vc_row][vc_column][vc_column_text]Organisations are facing unprecedented challenges in remaining competitive and maintaining business success in 2025. The three fundamental pillars of sustained success are deep customer insights, meaningful innovation, and inclusive...