by Denyse Drummon-Dunn | Oct 17, 2019 | Analysis, Cornerstone content, Insight
Are you as busy as I am, as we plan on how we’re going to deliver on all our objectives before year-end? The last quarter of any year is a stressful time indeed, but this post on actionable insights is a must-read if you want to start 2020 ahead of the...
by Denyse Drummon-Dunn | Aug 14, 2018 | Analysis
What is the secret to success in business? That’s easy! It’s how well you know the competition. Alright, maybe this is a slightly over-simplified perspective, but it always surprises me how many companies work with a primarily internal focus. I have...
by Denyse Drummon-Dunn | Feb 5, 2018 | Analysis
One of C3Centricity’s annual traditions is to publish a post which shares the best marketing infographics of the previous twelve months. Here is this year’s crop, with ideas on how you can get inspired to take action in your own marketing. Interestingly,...
by Denyse Drummon-Dunn | Oct 30, 2017 | Analysis, Cornerstone content
I recently returned from a speaking invitation in Las Vegas. It was an incredible Symposium run by Sitecore, and I was blown away by the importance placed on customer-centricity during the whole event! From the opening keynote by Sitecore’s CEO Mark Frost to the... by Denyse Drummon-Dunn | Apr 7, 2014 | Analysis, Strategy
Last week I presented at the first Swiss Business Intelligence Day. It was an inspiring conference to attend, with world-class keynote speakers opening the day. They included Professor Stephane Garelli from IMD, Philippe Nieuwbourg from Decideo and Hans Hultgren from... by Denyse Drummon-Dunn | Oct 11, 2013 | Analysis, Cornerstone content, Insight, MRX
There’s been a lot of talk recently about New Marketing; how communication is now all about engagement, how the consumer is boss and such like. But there has been very little said about a New Market Research Department! If you’re concerned by this situation, whether...
