
How Marketers Can Benefit From More Than Technology: Modern Marketing
Just like most entrepreneurs and business people, I go to my fair share of conferences. I believe that marketers can benefit from being regularly challenged by new thinking and ideas. One that stays in my memory for many reasons, was an event I attended in San Jose,...
Top 10 Posts on Brand Building Strategies of 2018
[vc_row][vc_column][vc_column_text] A New Year tradition we started here at C3Centricity back in 2011, is to share our most popular brand building strategies and posts of the year. This gives everyone a chance to catch up on our best posts that they may have missed....
How to Update Your Marketing with a Customer First Strategy
All marketers know their marketing 5Ps, but how do you update your marketing when you adopt a customer first strategy? Here are some tips and ideas for you to adopt – or adapt. People This is the easiest of the marketing 5Ps for a customer centric...
Why You Struggle To Meet Your Business Objectives (And how to Crush them)
“There may be customers without brands, but there are NO brands without customers!” I am often quoted as saying this and yet I still find most companies spend more time thinking about their brands than their customers, which is alarming to say the least!...