by Denyse Drummon-Dunn | Dec 1, 2020 | Brand Innovation, Leadership
Earlier this year I wrote about the impact of AI and ML on digital marketing. The article is called “AI and ML are Taking Digital Marketing to the Next Level.” In it, I compared the positive and negative implications of technology for customers and...
by Denyse Drummon-Dunn | Oct 8, 2020 | Brand, Brand Innovation, CX, Engagement, Leadership, Strategy
Ever wonder how to get more people talking about your business? It’s simple. Offer them incredible products and services that solve their problems and fulfil their needs and desires. Then when you have converted them into customers, continue to keep them... by Denyse Drummon-Dunn | Jun 9, 2020 | Brand Innovation, Engagement, Leadership, Strategy
The title of this week’s post might surprise you. After all, the hospitality industry should be highly customer centric, as it relies on satisfying its guests. However, it can learn a lot from consumer packaged goods (FMCG/CPG), as I shared with industry experts at a...
by Denyse Drummon-Dunn | Mar 3, 2020 | Leadership, Strategy
[vc_row][vc_column][vc_column_text] I’ve been involved in hundreds of successful project management initiatives over my career. I’ve been the leader, sponsor or team member, which means that each time I had different responsibilities. What they all had in common...
by Denyse Drummon-Dunn | Mar 3, 2020 | Leadership, Strategy
I’ve been involved in hundreds of successful project management initiatives over my career. I’ve been the leader, sponsor or team member, which means that each time I had different responsibilities. What they all had in common was the desire to get the project...
by Denyse Drummon-Dunn | Aug 21, 2017 | Leadership, Strategy
After the mid-year break – and this year it started way sooner thanks to covid-19 – most organisations get into their planning phase for the coming year in earnest. Do you know how you’re going to beat the competition next year? If not, then this...
