+1 (786) 374-2776, +41 79 933 9789 info@denysedd.com
Why Smart CPG Leaders Are Rethinking Their AI Strategy to Maximise Consumer Insight Value

Why Smart CPG Leaders Are Rethinking Their AI Strategy to Maximise Consumer Insight Value

by | May 17, 2025 | Actionable Insights, Analysis, Analytics & Big Data, Customer understanding, CX, Insight, Market Research, Insight, Data analysis, MRX

Have you noticed how every technology vendor, consultant, and industry publication is telling you that your AI Strategy is the solution to all your business challenges? The pressure to invest heavily in AI capabilities has never been greater for CPG executives. Yet...
The Most Popular CPG Posts of 2024 on Consumer Centricity

The Most Popular CPG Posts of 2024 on Consumer Centricity

by | Jan 10, 2025 | Business Vision & Strategy, Communications & Engagement, Consumer Service, Innovation, Market Research, Insight, Data analysis, Marketing & Brand Building

Here at C3Centricity, we publish books (Winning Customer Centricity, The Winning Secrets Series), articles, online courses and one of the most popular blogs on customer centricity. That’s because we’re passionate about helping companies successfully adopt...
Transforming Your Competitive Advantage with Radical Consumer Centricity

Transforming Your Competitive Advantage with Radical Consumer Centricity

by | Nov 26, 2024 | Actionable Insights, Business Vision & Strategy, Cornerstone content, Customer Centric Business, Market Research, Insight, Data analysis

Many brands today claim to be consumer-first or consumer-led. However, their attempts often fall short of expectations, resulting in actions that lack the authenticity and depth consumers seek. Radical Consumer Centricity changes that. This approach involves embedding...
The New Strategic Growth Blueprint for Successfully Reimagining Market Research

The New Strategic Growth Blueprint for Successfully Reimagining Market Research

by | Mar 26, 2024 | Business Vision & Strategy, Customer Centric Business, Customer understanding, Market Research, Insight, Data analysis

It is a well-known fact that when budgets are tight, marketing is usually one of the first departments to suffer cuts, and market research in particular! Why is this? I believe it is because their ROI is longer-term and often difficult to prove. They therefore make...
Denyse Drummond-Dunn
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.